Tough Mudder events are hardcore 10-12 mile obstacle courses designed by British Special Forces to test your all around strength, stamina, mental grit, and camaraderie. As the leading company in the booming obstacle course industry, Tough Mudder has already challenged over half a million inspiring participants worldwide and raised more than $2 million dollars for the Wounded Warrior Project. But Tough Mudder is more than an event, it’s a way of thinking. By running a Tough Mudder challenge, you’ll unlock a true sense of accomplishment, have a great time, and discover a camaraderie with your fellow participants that’s experienced all too rarely these days.
FACT #1 – Marathon running is boring.
FACT #2 – Mudders do not take themselves too seriously.
FACT #3 – You cannot complete a Tough Mudder course alone.
Will Dean, founder and CEO, is a former counter-terrorism agent for the British Government and launched the company in 2009 soon after earning his MBA at Harvard. He was inspired to start Tough Mudder out of frustration with unimaginative and repetitive marathons, triathlons, mud runs, and other adventure races.
Mission: Tough Mudder's long-term mission is shift the entire focus of endurance sports away from personal performance and boring repetitive exercises to varied challenges, teamwork, camaraderie, and genuine fun. By the end of 2012, they aim to replace Ironman as the preeminent brand in endurance sports.
In the past year, Tough Mudder has grown from $2.2 million in annual revenue to $22.2 million...that's ten-fold growth!
Mission: Tough Mudder's long-term mission is shift the entire focus of endurance sports away from personal performance and boring repetitive exercises to varied challenges, teamwork, camaraderie, and genuine fun. By the end of 2012, they aim to replace Ironman as the preeminent brand in endurance sports.
In the past year, Tough Mudder has grown from $2.2 million in annual revenue to $22.2 million...that's ten-fold growth!
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